Inclusion of various body types, races, gender and class by brands in runways and campaigns is a symbol of bridging sociological or cultural lacunae. Stepping towards diversity in fashion, French luxury label Chanel is making highlights for all the right reasons.
The fashion label has made history by hiring their first ever Global Head of Diversity & Inclusion. Former Swiss bank UBS’ Head of Diversity & Inclusion for Europe, the Middle East and Africa, Fiona Pargeter has taken on the role.
Our diversity and inclusion efforts had previously been led within its People & Organization function but the creation of this new role will really lend momentum to Chanel's existing efforts, said the brand. The trend is seen to be catching up with other luxury brands such as Burberry and Gucci that are now currently filing for similar positions.
A glimpse of the same was seen at the Spring/Summer 2019 catwalks with 36.1 per cent of all castings across New York, London, Milan and Paris went to models of color, jump from a 17 per cent in Spring/Summer 2019.
In another development, Chanel has acquired a majority stake in the Italian tannery Samanta. Inked after a year of negotiations, the financial details of the deal were not made public by both the parties.
Founded by Attilio Gronchi, Samanta has long been partner to Chanel and is known for its ability to create products with reptile prints for clothing as well as accessories. It is currently under the leadership of Iacopo Gronchi his sister Azzurra.
The French label also acquired Spanish tannery Colomer last September, Bodin-Joyeaux in 2013 and Megisserie Richard in 2016.
Image Source: https://fashionista.com